Paul’s insight into retail operations and consumer behaviour contributed greatly to our design process and outcome for several of the shops we created for Tate. His methods gave us the tools to deliver our best work and educated us along the way. It’s difficult to be brief in explaining his influence but Paul instinctively understands the map upon which a shop is built and knows how to brief a design team about the form and function of the landmarks on that map.
Paul also consulted for us as part of our team at KG Ltd, working as a retail analyst/financial & operations planner for various institutions where we were asked to create retail programmes from the ground up. Once again, his knowledge proved invaluable, and we use his plans as a reference to this day.
